The Unchurched Next Door

I've just finished reading this book and it was very cool. One thing I really picked up on was a point the author (Thom S, Rainer) made about busyness. He mentions that reaching the unchurched next door should be a high biblical priority. He warns us as Christians to remember in our busyness of serving. We can become so busy and distracted that we can forget the urgency of reaching the lost. Maybe this is one of Satan's best strategies to lapse this very urgent work.